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How large businesses can help small businesses right now-Small Business Corner

Small businesses were hit hard during the pandemic—and are currently dealing with inflation, worker shortages, and supply chain issues. Large companies can play a role to ensure that small businesses survive and can even lead the charge to help them grow and thrive.

Here are a few things large companies can do right now to help small businesses live up to their full potential:

Mentorship programs

It can take years to gain the business experience needed to run a successful company. Brand new small business owners often have the determination and skills to start a company but may lack the experience that is needed to ensure that it grows and flourishes. So, if you can find a business mentorship, like a business friendship, with a larger business with more experience, this will provide you with a learning opportunity and support as you grow your small business.

Social media

The power of social media should never be underestimated, and a single tweet can cause a surge in customers for a small business. But you don’t have to just sit around and wait for the larger companies to give you a shout out on any of the social media platforms, you can get the ball rolling and interact with them first on social media. It may not lead to anything, but you never know until you try, and it is worth a try. The more people that see your company popping up on social media and getting involved the more likely they will be to click on your profile to see what your small business is all about.

Campaigns

As a small business owner, it is wise to keep an eye out for big businesses advertising new campaigns or competitions you can get involved in.

Some larger companies like Amazon, is now offering a dedicated ‘Shop Small’ section of their app where shoppers can browse local and individual sellers rather than big brands.

Large businesses can definitely play a vital role in the success of small businesses. When large corporations work and support with small businesses, everybody wins.